It is time that Thai jewelry shines in the global market again as Bangkok-based jewelry brand Gems Pavilion has won a prestigious award from the UK-based World Branding Awards 2022-2023 in the Brand of the Year category in Jewelry Retailer. This achievement clearly highlights the brand’s position as a globally-recognized jewelry brand.

Piya Ahchariyasripong, CEO of Gems Pavilion said that as a Thai brand, Gems Pavilion is very proud to receive this international award. With more than 26 years of experience in the jewelry business, Gems Pavilion currently expands its business to export products to more than 48 countries around the world, including Asia, the Middle East, Europe and America. This award is a recognition of the brand’s achievement and reflects that the brand’s direction can fully meet the needs of consumers.

“From the beginning, we have strived to develop ourselves, and we will continue doing so to expand our business. Most recently, the Gems Pavilion boutique at The Emporium, which was revamped and relocated to the G floor, was unveiled with the concept of everyday celebrations. In other words, you can wear Gems Pavilion jewelry everyday without any special occasions. The boutique features Gems Pavilion’s Saloon where guests can try on our diamond ring, diamond necklace, diamond earrings and fine jewelry with your fashion and makeup looks. There is also a minibar and a photo corner for selfies,” said Piya.

The World Branding Awards is the premier awards of the World Branding Forum, a registered non-profit organization founded in England. Judged by a panel of experts, the awards honor successful businesses and brands from all over the world. For the Brand of the Year awards, the judging criteria include brand evaluation, consumer market research and public online voting. The awards are divided into 3 tiers, which are the Global Award, the Regional Award  and the National Award. From more than 5,300 brands from 60 countries nominated for different categories, Gems Pavilion won a Global Award in the Jewelry Retailer category in this 2022-2023 edition. This award clearly reflects that people around the world believe and trust in the products of Gems Pavilion, a Thai jewelry brand.

Experience the Gems Pavilion Experience, guaranteed by world-class standards from the World Branding Awards today at the Gems Pavilion, G Floor, The Emporium Boutique, or shop online via the website,

Instagram: @gemspavilion

Facebook: Gems Pavilion

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